10 Influencer Marketing Halloween Campaign Ideas That Will Wow You
With Halloween approaching, brands are identifying influencer marketing Halloween campaign ideas that will promote their products and services in fun, fresh, and relevant ways for their target market. The key is pinning down the best activations, making certain they meet your goals, objectives, and projected ROI. Recent studies by the Halloween Industry Association showed that most…
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The Top 5 Social Media Metrics Tracking Tools
So, you’re running a campaign and have all sorts of blog posts and social media activity going live throughout the campaign. How do you know the performance of the tweets? What about the engagement? Do…
How to Avoid Fake Followers: Top 10 Tips for Vetting Influencers
In a January New York Times article entitled “The Follower Factory,” it stated: “Celebrities, athletes, pundits and politicians have millions of fake followers.” Since that time, popular news outlets like Elle, Forbes, Mashable, Newsweek, The…
10 Influencer Marketing Halloween Campaign Ideas That Will Wow You
With Halloween approaching, brands are identifying influencer marketing Halloween campaign ideas that will promote their products and services in fun, fresh, and relevant ways for their target market. The key is pinning down the best…
Viral Abortion Twitter Thread Teaches Marketers 8 Must-Implement Strategies [Trend Watch]
Who knew that an abortion Twitter thread could drive so much engagement in such a short amount of time? Just one tweet in this 63-tweet Twitter thread has garnered over 65,000 retweets and 165,000 likes…
How to Take Time Off and Return to Work Re-energized
Even though popular articles suggest maximizing efficiency can be as easy as taking shorter showers, I believe that the number one way to increase productivity is as simple as taking personal time off (PTO). Sound counterintuitive?…
