Roundup of 2018’s Top Influencer Marketing Trends
There’s a good chance this year’s trends will continue to gain attention and drive revenue in the coming year for brands committed to the results Influencer Marketing strategies can produce. And, with new and innovative platforms paired with creative individuals making a mark in the industry, there’s also a huge possibility that new trends will…
MORE INFLUENCER MARKETING TIPS AND TRENDS
9 Brands Getting Great ROI From Cause Marketing Campaigns
For the past decade, influencer-related cause marketing campaigns have been instrumental in building customer loyalty and driving sales. In fact, awards now honor brands for their social good campaign accomplishments. Gregory Galant, co-founder of Shorty...
Why Your Brand Should Invest in Social Good Campaigns
Do you remember the first time you saw an ad that moved you? They may relate to you personally, therefore strengthening your beliefs and challenging you to act. We have seen feminine hygiene brands promoting...
4 Key Marketing Metrics You Need To Be Tracking
How do you determine whether or not a campaign was successful? Are you part of the “good vibes” club? If so, it’s time to take a good hard look at, you guessed it, marketing metrics....
Top 10 2019 Influencer Marketing Trends
The air is crisping up, the store shelves are starting to fill with holiday decor, and I’m sure radio stations can’t wait to start playing Christmas music. That can only mean one thing: 2019 is...
Viral Abortion Twitter Thread Teaches Marketers 8 Must-Implement Strategies [Trend Watch]
Who knew that an abortion Twitter thread could drive so much engagement in such a short amount of time? Just one tweet in this 63-tweet Twitter thread has garnered over 65,000 retweets and 165,000 likes...
