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HALLMARK BLOG TOUR CAMPAIGN

TOTAL REACH
TOTAL IMPRESSIONS

OBJECTIVE

  • Raise awareness for Hallmark’s discounts and coupons.
  • Amplify social media buzz.

ACTIVATIONS

  • Blog Tour
  • Sponsored Social Media Posts

CAMPAIGN OVERVIEW

6 Bloggers published blog posts about the Hallmark's holiday discounts and coupons. The blog posts were promoted across various social media sites. The bloggers also did a giveaway that encouraged their audience to re-pin Hallmark-related photos to their own pin boards.

HIGHLIGHTS

  • The campaign exceeded the contracted goal by 119%.
  • The collective blog visits was 25,249 as per Google Analytics.

CAMPAIGN EXAMPLES

Hallmark#3-700x300

mylitter.com

click to see example

Hallmark#5-500x300

spaceshipsandlaserbeams.com

click to see example

Hallmark#4-500x300

mylitter.com

click to see example

Hallmark#2-700x300

spaceshipsandlaserbeams.com

click to see example

"WE LOVE PARTNERING with Forward Influence! The promotional requirements were easy to understand and REASONABLE TO COMPLETE."

- Stephanie Keeping

LEARN HOW A BLOG TOUR CAN HELP YOU
REACH YOUR OBJECTIVES.

CASE STUDIES

Salad 700x300

MULTI-YEAR COMBO PROGRAMS

Avocados For Mexico

Click to See Case Study

Atlantic Records - 500x300

COMBINATION CAMPAIGNS

Atlantic Records/Kelly Clarkson

Click to See Case Study

Shutterfly - 500x300 - stock

AMBASSADOR PROGRAMS

Shutterfly

Click to See Case Study

Crayoloa 700x300 - girls

SOCIAL MEDIA AMPLIFICATION

Crayola

Click to See Case Study

McCormick 700x300

PINTEREST CAMPAIGNS

McCormick

Click to See Case Study

Donaldson 500x300

PRESS EVENTS

Orlando Universal Resort

Click to See Case Study

bodyarmor - bottle circle -500x300

BLOG TOURS

BODYARMOR

Click to See Case Study

Mattressfirm - Mom& Baby -700x300

CONTESTS AND PROMOTIONS

Mattress Firm

Click to See Case Study

tocaboca

APP REVIEW CAMPAIGNS

Toca Boca

Click to See Case Study

Tmobile balloons 500x300

RETAIL EVENTS

T-Mobile

Click to See Case Study

Soccer Ball 500 x300

SOCIAL MEDIA AMPLIFICATION

Fox Sports

Click to See Case Study

Kisses 700x300

RETAIL EVENTS

Aveda

Click to See Case Study

Food 700x300

HYPER-LOCAL CAMPAIGNS

Chick-Fil-A

Click to See Case Study

Jammin 500x300

VIDEO CAMPAIGNS

Jammin' Jammies

Click to See Case Study

Office Max 500x300

CAUSE MARKETING CAMPAIGNS

Office Max

Click to See Case Study

hasbro 700x300

CONFERENCE SPONSORSHIPS

Hasbro/DohVinci

Click to See Case Study

CURIOUS TO SEE HOW YOU CAN MEET 
YOUR OBJECTIVES AND DRIVE AMAZING ROI?