FORWARD INFLUENCE MUST-HAVE RESOURCES
"The Comprehensive Guide to Influencer Marketing" is a step-by-step process to help you launch a successful Influencer Marketing Campaign.
In this FREE eBook, you will:
- Discover the 6 things you must do before developing an Influencer Marketing Plan.
- Learn the 4 steps to creating an Influencer Marketing Strategy.
- Find out how to create results-driven Influencer Marketing Campaigns.
- Check out 6 Influencer Marketing campaign management best practices.
"The Comprehensive Guide to Influencer Marketing: Influencer Recruiting & Management Made Easy" is a step-by-step process to help you successfully find, recruit, negotiate and contract with, and manage influencers.
In this FREE eBook, you will:
- Discover the secret sauce to researching and vetting influencers.
- Learn the art of fast and easy negotiating and contracting.
- Find out how to get Influencers to say “Yes!” to participating in campaigns.
- Identify streamlined ways to manage influencers.
- Ensure your influencer content achieves brand goals and drives ROI.
"Quick Reference Guide: How To Align Campaign Activations With Objectives & Measure Results" is full of everything you need to know about how to choose Influencer Marketing campaign objectives and align them with activations to get measurable results.
In this FREE guide, you will:
- Figure out campaign objectives.
- Determine the tactics that will help you achieve the objectives.
- Identify measurable results.
- Keep track of the desired results.
- Select tools to help you track the results.
- Show campaign ROI in a campaign metrics report.
"The Comprehensive Guide to Diversity, Equity, & Inclusion in Influencer Marketing" is a step-by-step process to help you ensure that your marketing campaigns are DEI-friendly.
In this FREE eBook, you will:
- Learn the ins and outs of DEI in Influencer Marketing campaigns.
- Improve your current DEI marketing practices.
- Run results-driven DEI-friendly Influencer Marketing campaigns.
- Identify mistakes to avoid in diversity nfluencer campaigns.
- Ensure your diversity Influencer Marketing campaigns hit the mark.
"The Ultimate DEI Assessment — Rate Your DEI Performance In Your Business & Influencer Marketing Practices" is full of questions to ask yourself as you ensure that your business and marketing practices are DEI-friendly.
In this FREE assessment, you will determine if you are getting DEI right:
- Internally in your business.
- Externally (with vendors, contractors, and other resources).
- In your Influencer Marketing practice.
- In the Influencer Marketing strategy and brainstorming phase.
- In the planning phase.
- In the influencer partnership recruiting phase.
- In the campaign execution phase.