TD BANK MULTI-YEAR CAMPAIGN

TOTAL REACH
TOTAL IMPRESSIONS

OBJECTIVE

  • Raise product awareness.
  • Drive word-of-mouth interactions among customers.
  • Drive engagement.
  • Produce creative assets and content.

ACTIVATIONS

  • Blog Tour
  • Sponsored Social Media Posts

CAMPAIGN OVERVIEW

During the 2016 blog tour, 8 bloggers shared their experiences about saving for emergency funds, holiday spending or purchasing a home through a blog post. For the 2017 campaign, Becky of Your Modern Family published a blog post about the advantages of a TD Bank savings account. All posts were promoted across various social media sites to reach campaign objectives.

HIGHLIGHTS

  • The campaign exceeded the contracted goal by 152%.
  • The collective blog visits was 21,814 as per Google Analytics.

CAMPAIGN EXAMPLES

tdbank#2-700x300

yourmodernfamily.com

click to see example

tdbank#4-500x300

wondermomwannabe.com

click to see example

tdbank#5-500x300

savingyoudinero.com

click to see example

tdbank#3-700x300

naturalbeachliving.com

click to see example

"ALWAYS A PLEASURE to work with Forward Influence! The requirements were very simple to follow and the campaign WAS HANDLED GREAT!"

- Melissa Vicinanza

LEARN HOW A BLOG TOUR CAN HELP YOU
REACH YOUR OBJECTIVES.

CASE STUDIES

Salad 700x300

MULTI-YEAR COMBO PROGRAMS

Avocados For Mexico

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Atlantic Records - 500x300

COMBINATION CAMPAIGNS

Atlantic Records/Kelly Clarkson

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Shutterfly - 500x300 - stock

AMBASSADOR PROGRAMS

Shutterfly

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Crayoloa 700x300 - girls

SOCIAL MEDIA AMPLIFICATION

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Click to See Case Study

McCormick 700x300

PINTEREST CAMPAIGNS

McCormick

Click to See Case Study

Donaldson 500x300

PRESS EVENTS

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BLOG TOURS

BODYARMOR

Click to See Case Study

Mattressfirm - Mom& Baby -700x300

CONTESTS AND PROMOTIONS

Mattress Firm

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tocaboca

APP REVIEW CAMPAIGNS

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Click to See Case Study

Tmobile balloons 500x300

RETAIL EVENTS

T-Mobile

Click to See Case Study

Soccer Ball 500 x300

SOCIAL MEDIA AMPLIFICATION

Fox Sports

Click to See Case Study

Kisses 700x300

RETAIL EVENTS

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Food 700x300

HYPER-LOCAL CAMPAIGNS

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VIDEO CAMPAIGNS

Jammin' Jammies

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Office Max 500x300

CAUSE MARKETING CAMPAIGNS

Office Max

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hasbro 700x300

CONFERENCE SPONSORSHIPS

Hasbro/DohVinci

Click to See Case Study

CURIOUS TO SEE HOW YOU CAN MEET 
YOUR OBJECTIVES AND DRIVE AMAZING ROI?