Top 9 Things to Do When You Screw Up Your Email Marketing Campaign

“Reply-All” disasters, roasting someone you didn’t realize was included in an email thread, sending a marriage proposal to the wrong person via email … we’ve all been there, right? But when you manage to screw up an entire email marketing campaign, the stakes can be even higher. With the average office worker receiving 121 and…

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10 Influencer Marketing Halloween Campaign Ideas That Will Wow You

With Halloween approaching, brands are identifying influencer marketing Halloween campaign ideas that will promote their products and services in fun, fresh, and relevant ways for their target market. The key is pinning down the best…

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10 Influencer Marketing Improvements You Need to Consider

Influencer Marketing is growing faster than ever. With the increase in the use of influencers as a marketing activation, Influencer Marketing strategies are increasingly changing as well. Even though the strategy works, there are some…

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11 Influencer Marketing Tactics to Rock Your Travel-Focused Campaigns

From ambassador programs to videos and all the influencer marketing tactics in between, how do choose activations for your campaigns? Getting sidetracked by what’s new, trendy, or by what has “always been done before” can…

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6 Influencer Marketing Campaign Management Best Practices

When managing an influencer marketing campaign, knowing and following the dos and don’ts can be the difference between achieving a winning campaign or not. This post, designed to share influencer marketing campaign management best practices,…

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4 Steps to Creating an Influencer Marketing Strategy

When it comes to influencer marketing, have you ever been tempted to skip right over the planning and start brainstorming your next sure-to-go-viral campaign? If you have, then you are not alone. Talking tactics is…

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