Measuring the Success Rates of Influencer Marketing Campaigns

One area that campaign managers struggle with is measuring the success rates of Influencer Marketing in precise and concrete numbers. As per Nielsen’s Consumer Trust Index, about 92 percent of modern-day consumers trust Influencer Marketing over traditional marketing. Influencer Marketing is a process that you need to integrate into your brand’s overall social marketing strategy….

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10 Ways Brands Can Improve Their Influencer Relationships

Influencers are crucial to brands, so it’s important to have strong, long-lasting influencer relationships. As brand ambassadors, they promote the products and services, increase brand visibility, and encourage online engagement. In the current times where…

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10 Influencer Marketing Mistakes to Avoid

Influencer Marketing is the fastest and hottest form of marketing today which makes it more important than ever to avoid Influencer Marketing mistakes. By partnering with popular and engaging influencers, a brand can quickly grow…

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Union for Influencers: The Need-To-Know Information

A union for influencers was created and launched in February 2020 as the number of influencers continues to be on a steady rise. In fact, a study shows that since 2016, there has been an…

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Guide to Finding the Right Influencer Marketing Agency

The power of the right Influencer Marketing agency is simply beyond belief. Aside from being highly customizable, it can expand to an endless audience. In a generation where almost everybody looks up to a favorite…

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The Ins and Outs of Clubhouse

What do Oprah Winfrey, Drake, and Ashton Kutcher have in common? Apart from being super good-looking, uber-rich, and mega-famous, they all love this year’s latest technological craze—Clubhouse. Have you been hearing the buzz about Clubhouse?…

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