Skip to content
 

AVOCADOS FROM MEXICO 2019 BIG GAME CAMPAIGNS

TOTAL REACH
TOTAL IMPRESSIONS

OBJECTIVES

  • Amplify social media buzz.
  • Raise Awareness.
  • Get contest/giveaway entries.
  • Produce creative assets and content.
  • Drive website traffic.
  • Generate Impressions.

ACTIVATIONS

  • Blog Tour with Pinterest Emphasis Campaign
  • Facebook & Instagram Paid Social Campaign
  • Twitter Party
  • Giveaway
  • Sponsored Social Media Posts

CAMPAIGN OVERVIEW

25 bloggers joined the hype of the big game by sharing their most delicious and fun game day eat recipes. These were published through their blog posts, shared through their social media channels, and promoted via Pinterest. The fun continued with various giveaways on the campaign.

As part of the campaign, these 25 bloggers and 10 Instagram influencers created their ad promotions on Facebook and Instagram.

As the big game approached, 7 Twitter Parties were held where participants shared their excitement with their favorite avocado recipes with various giveaways. Among the 7 Twitter Parties, 2 of them shared how Avocados From Mexico celebrated the big game with TABASCO and RITAS.

HIGHLIGHTS

  • The Blog Tour & Pinterest Emphasis Campaign exceeded the contracted reach by 263%.
  • 3,599 entries were submitted for the Blog Tour & Pinterest Emphasis Campaign giveaways.
  • The Facebook & Instagram Paid Social Campaign gathered 86,944 clicks.
  • All 7 Twitter Parties gained 150% impression more than the contracted amount.
  • Over 64,000 tweets from 2,583 participants were generated during the Twitter Parties.
  • 10,474 entries were submitted for various Avocados From Mexico Twitter Party giveaways.

CAMPAIGN EXAMPLES

AFM 700x400

MidgetMomma.com on Pinterest

click to see example

AFM 500x400

Quirky Momma on Facebook

click to see example

AFM A 500x400

crystalandcomp.com

click to see example

AFM A 700x400

Savory Spin on Pinterest

click to see example

"I can't say enough good things about this campaign. It gives us room to connect and grow and look at fellow bloggers as supporters."

- Tamara Bowman

LEARN HOW A COMBINATION CAMPAIGN CAN HELP YOU
REACH YOUR OBJECTIVES.

CASE STUDIES

Salad 700x300

MULTI-YEAR COMBO PROGRAMS

Avocados For Mexico

Click to See Case Study

Atlantic Records - 500x300

COMBINATION CAMPAIGNS

Atlantic Records/Kelly Clarkson

Click to See Case Study

Shutterfly - 500x300 - stock

AMBASSADOR PROGRAMS

Shutterfly

Click to See Case Study

Crayoloa 700x300 - girls

SOCIAL MEDIA AMPLIFICATION

Crayola

Click to See Case Study

McCormick 700x300

PINTEREST CAMPAIGNS

McCormick

Click to See Case Study

Donaldson 500x300

PRESS EVENTS

Orlando Universal Resort

Click to See Case Study

bodyarmor - bottle circle -500x300

BLOG TOURS

BODYARMOR

Click to See Case Study

Mattressfirm - Mom& Baby -700x300

CONTESTS AND PROMOTIONS

Mattress Firm

Click to See Case Study

tocaboca

APP REVIEW CAMPAIGNS

Toca Boca

Click to See Case Study

Tmobile balloons 500x300

RETAIL EVENTS

T-Mobile

Click to See Case Study

Soccer Ball 500 x300

SOCIAL MEDIA AMPLIFICATION

Fox Sports

Click to See Case Study

Kisses 700x300

RETAIL EVENTS

Aveda

Click to See Case Study

Food 700x300

HYPER-LOCAL CAMPAIGNS

Chick-Fil-A

Click to See Case Study

Jammin 500x300

VIDEO CAMPAIGNS

Jammin' Jammies

Click to See Case Study

Office Max 500x300

CAUSE MARKETING CAMPAIGNS

Office Max

Click to See Case Study

hasbro 700x300

CONFERENCE SPONSORSHIPS

Hasbro/DohVinci

Click to See Case Study

CURIOUS TO SEE HOW YOU CAN MEET 
YOUR OBJECTIVES AND DRIVE AMAZING ROI?