AVOCADOS FROM MEXICO SXSW: IN-PERSON COVERAGE
OBJECTIVES
- Drive foot traffic.
- Produce creative assets and content.
- Raise awareness.
ACTIVATIONS
- Conference Presentation
- Press Event
- Social Media Amplification
- Sponsored Content
CAMPAIGN OVERVIEW
Forward Influence partnered with Avocados From Mexico for a real-time coverage at the 2023 SXSW Festival. The activities at the House of Goodness were promoted through various social media channels.
Also, FORWARD CEO and Founder, Jyl Johnson Pattee, talked about influencer marketing at the Future of Food Summit powered by Brand Innovators.
HIGHLIGHT
- House of Goodness activities real-time coverage.
- A total of 1,054 professional pictures & iPhone video captures were recorded.
- Presentation at the Future of Food Summit.

